Our Story

“ BALTIC APPAREL STARTED WITH ONE QUESTION - ARE YOU REALLY OK?

In Northern Ireland, the male suicide rate is nearly four times higher than for women. That's not a distant statistic. It's our friends, our brothers, our teammates. At Baltic Apparel, we believe something as simple as what you wear can start a conversation that changes someone's day — or saves their life.
AT BALTIC APPAREL WE

Buy One. Give One.

Every item you buy from Baltic Apparel means we donate another to someone facing mental health challenges or homelessness. Not a percentage. Not a promise. A real item, hand-packed and delivered by us to someone who needs it. Since launching in 2024, we've donated over 500 items to vulnerable people across Northern Ireland.
Our goal for this year: 1,000.

Where your support goes

We work directly with local charities and organisations across Northern Ireland to make sure donations reach the people who need them most.

OUR PARTNERS:

The Welcome Organisation - Helping the Homeless

Supporting people experiencing homelessness in Belfast. In November 2024, we delivered our first Winter Warmer packs — hats, scarves and gloves — for women in homeless centres. In January 2025, thanks to Christmas sales, we delivered an even bigger box of hoodies, tees and shorts for young men using their services.

Fresh Minds Education - Helping Children & NEW FAMILIES

Supporting children and young people with mental health counselling. Our donations help ensure young people facing tough times have access to the support they need.

CAN CAN Bazaar - Helping people with learning disabilities, Autism and mental health issues

Working with individuals in need across Northern Ireland. Together we help put quality clothing into the hands of people who deserve to feel good about what they wear.

Hope Harbour Belfast — Helping the Homeless

Supporting people facing homelessness in Belfast with essential clothing and warmth when they need it most.

BEAM – Building Empowerment & Awareness to Mind

Exploring ways to promote positive messages about mental health and sources of support across the Ballymoney and surrounding area.

I'm Jamie,

I run Baltic Apparel from Northern Ireland. Every item is designed, printed, embroidered, steamed, folded and packed by me and a small team. When you order, your items are created, packaged & sent, by one of us — because if you're supporting what we're doing, I want you to know it matters.

This isn't a full-time business yet. I work on Baltic every evening after my day job because I believe we can make a real difference. Every sale proves that's true.


You're buying from a person, not a warehouse.
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OUR IMPACT TO DATE:

500+

Items donated so far

5

Community & Charity Partners across UK & Ireland

1000

Our donated item goal this year

Wear the mission.

Every hoodie, every tee, every hat — it all goes further than your wardrobe. When you buy from Baltic Apparel, you're helping someone who needs it. It's that simple.
SHOP NOW
Baltic Lux Hoodie - Super Soft, Super Warm - Forest Green
Baltic Active Training Long Sleeve 1/4 Zip
Baltic Extra Soft Sweats - Black
Baltic Lux Hoodie - Super Soft, Super Warm - Forest Green
Baltic Apparel

Baltic Lux Hoodie - Super Soft, Super Warm - Forest Green

From £55.00
From £55.00
£65.00
Baltic Active Training Long Sleeve 1/4 Zip
Baltic Apparel

Baltic Active Training Long Sleeve 1/4 Zip

£17.50
£17.50
£35.00
Baltic Extra Soft Sweats - Black
Baltic Apparel

Baltic Extra Soft Sweats - Black

£22.50
£22.50
£45.00
REMEMBER - IF YOU

Need to talk to someone?

If you or someone you know is struggling, help is available right now.

CONTACT SAMARITANS
Additional help line: Lifeline Northern Ireland: 0808 808 8000 (free, 24/7)
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